How Varasa collects, uses, stores, and protects your personal information.
Varasa Life & Legacy Management (“Varasa”, “we”, “us”, or “our”) is committed to protecting your privacy and handling your personal information with professional discretion. This Privacy Policy explains how we collect, use, store, and protect information you provide to us through our website at thevarasa.com or through direct communication.
We collect information you voluntarily provide when you contact us, submit an enquiry form, or communicate with our team. This may include your name, email address, phone number, country of residence, and a description of your family or asset situation. We do not collect sensitive financial data, identity documents, or payment information through our website.
We also collect standard website analytics data through Google Analytics 4, including pages visited, session duration, geographic location (country/city level), device type, and referral source. This data is anonymised and used solely to improve our website and understand visitor needs.
Information you provide is used to: respond to your enquiries; assess the nature of your matter and guide you to the appropriate service; conduct conflict checks prior to formal engagement; and communicate with you regarding our services. We do not use your information for unsolicited marketing, nor do we sell, rent, or share your personal information with third parties except as described below.
All communications with Varasa are treated with strict professional confidentiality. Information shared with us about your family situation, assets, succession arrangements, or personal circumstances is held in confidence and is not disclosed to any third party without your express consent, except where required by law.
We use Google Analytics 4 for website analytics. Google's privacy policy governs the collection and use of analytics data. We use WhatsApp Business for direct communication where you initiate contact. We do not use advertising networks, remarketing pixels, or behavioural tracking tools.
Enquiry information is retained for the period necessary to respond to your matter and for a reasonable period thereafter for record-keeping purposes. Where no formal engagement follows an initial enquiry, information is typically retained for no more than 24 months. You may request deletion of your information at any time by contacting us.
You have the right to access, correct, or request deletion of personal information we hold about you. To exercise these rights, contact us at thevarasaindia@gmail.com. We will respond within a reasonable period and in accordance with applicable law.
Our website uses minimal cookies, primarily for Google Analytics. These cookies do not identify you personally. You may disable cookies in your browser settings without affecting your ability to use our website.
For any privacy-related queries, contact us at:
Email: thevarasaindia@gmail.com
Phone: +91 99610 04450
Address: Building No. 66/3740, Metro Pillar 678, M G Road, Ernakulam, Kerala – 682 035
We may update this Privacy Policy from time to time. The effective date at the top of this page will reflect any changes. Continued use of our website after an update constitutes acceptance of the revised policy.